Hooked Protocol
HOOK
Evaluation Score
Overall rating on a scale of 0-10
Dimension Breakdown
AI Analysis
Comprehensive evaluation of the token
Hooked Protocol (HOOK) presents a weak overall profile across core evaluation categories, with an overall weighted score of 3.6 out of 10. Active development is largely stalled with core products remaining perpetually planned and on-chain vitality minimal (234 active 7-day users). Community metrics reflect an incentive-driven user base with minimal organic governance participation. Tokenomics show heavy insider concentration (40% between team and private sale) and a collapse in market valuation (>99% decline from all-time high) to a micro-cap range (~$1.07M-$1.33M) with negligible current ecosystem differentiation. On the positive side, the project retains institutional backing from Binance Labs and Sequoia, and security checks show three audits (last in April 2023) with no recorded hacks, exploits, or regulatory actions directly attributable to Hooked Protocol. No qualifying red-flag events or data gaps were identified.
Development Activity
Code updates and developer engagement
Community Support
Social media presence and community engagement
Tokenomics
Supply, distribution, and utility
Market & Use Case
Value proposition and competitive landscape
Team & Governance
Team background and project governance
Security & Audits
Security history and audit status
About Hooked Protocol (HOOK)
Hooked Protocol (HOOK) is a Web3 education and onboarding platform launched in November 2022 through Binance Launchpad. Operating primarily on the BNB Smart Chain (BSC), the project aims to facilitate user adoption through gamified learning experiences and "Learn & Earn" or "Quiz-to-Earn" mechanisms. The HOOK token functions as the platform's primary asset, designed to provide governance functionality and gas utility for the Hooked Application Rollup within a dual-token structure.
The project was established with institutional backing from firms including Binance Labs, A&T Capital, and Sequoia Capital. HOOK has a fixed total supply of 500,000,000 tokens, with allocations including 20% to the team, 20% to private sale participants, and 30% to the project treasury. Core smart contracts underwent three security audits with CertiK, with the most recent audit completed in April 2023.
Hooked Protocol faces several operational and market challenges. The token has experienced a price decline of over 99% from its all-time high, reducing its market capitalization to a micro-cap range between $1.07 million and $1.33 million. On-chain activity remains low, with development exhibiting a maintenance posture and core planned features, such as AI-enhanced learning tools, remaining unreleased. Additionally, the protocol lacks publicly identified core team members, documented active decentralized autonomous organization (DAO) governance, and recent security audits since 2023.